Big Data Capability – Unlimited Records
Unparalleled Record Linkage Accuracy and Speed
Powerful Data Cleaning & Matching across any number of files
World-class customer support

What sets WinPure apart from other record linkage tools?

Record Linkage Benefits

  • Create duplicate free data you can trust for better decision making.
  • Find information spread across data sets that belong to the same entity and create a single record with complete information.
  • Deliver Master Data Management (MDM) projects.

Record Linkage Features

  • Remove duplicates records from your lists, databases and CRM’s.
  • Accurately link records within or across data sources.
  • Maximise the value of your data assets.
  • Industry’s fastest matching and deduplication.
data matching tool screenshot

Match your Data with Speed & Accuracy

Super Fast Intelligent Data Deduplication

Thanks both to its intelligent data matching engine and combining it with the in-built knowledge base library system, WinPure Clean & Match Software will find the most true matches with least false matches.

  • Non-Phonetic  – To match keying errors and transpositions (such as Sandler and Sander) and reading errors (such as Naylor and Maylor).
  • Firstname Nickname – Identify near-matching person names, initials and even nicknames like Dave & David, Bob & Robert, Debora for Debra, etc.
  • Company Name  – Advanced methods to identify company names with different definitions (eg. Futures Limited = Futures LTD, Sales World PLC = Sales World, etc).
  • Street Address – to identify matching addresses with different abbreviations.For example, 15 Bold Street would match against 15 Bold Str, 78 Orchard Road would match against 78 Orchard Rd, etc

Connects to all popular files, databases & CRMs

Import / Export files, databases & CRM’s including Text/CSV, Excel, XML, SQL Server, Oracle, MySQL, MS Access, MS Azure, Salesforce & more.

Clean & match any kind of data.

WinPure provides instant access to data of any kind with out-of-the-box connectors to everything from personal spreadsheets to enterprise data warehouses and massive big data systems.

Free Demo

Intelligent record linkage using golden record technology

spreadsheet of record linkage software

Stunning visuals to highlight all matching groups & scores

spreadsheet of record linkage software

Schedule Meeting

What is record linkage software?

Record Linkage Software from WinPure provides the capacity to find duplicate entries in large data sets. For example, duplicate entries could represent people in one or more customer databases. It can help you identify the entries that actually are not duplicates. Also, it will allow you can merge two identical records into one.  WinPure Clean & Match is the industries leading tool for cleansing, record linkage, and correcting data.

The software relies on an in-memory architecture which makes it significantly faster than most of its competitors.

winpure webinar episode 3

Try now or get a demo with an expert!


WinPure, a trusted innovator in Data Quality and Master Data Management Tools.
Join the thousands of customers who rely on WinPure to grow faster with better data.

McAfee Logo Deloitte logo vodafone HP logo