The Most Secure Way to Turn Unreliable Data into an Asset

Experience data quality redefined: The award-winning desktop platform that cleans, matches, and unifies your data with speed, accuracy, and simplicity no one else can match.

✅ On-premise & secure. No data leaves your environment
✅ Clean, prepare, and standardize data at scale
✅ Localized machine learning AI for data matching

Leading Organizations Trust WinPure

One Platform to Clean, Match & Unify Data from Anywhere

Connect Excel, databases, CRMs, and more—then profile, cleanse, and match it all to create a single source of truth in minutes. No complex setups, no code. 100% secure and on-premise – No Cloud, No third-party AI: All your data 100% in-house.

From Data Profiling to Creating Golden Records:
A Complete DQM Platform for Businesses

WinPure entity resolution

Resolve disparate & duplicate data with advanced AI data-matching

Experience the world’s most advanced AI data-matching solution that enables organizations to resolve complex records within minutes.

  • Localized AI that learns from your dataset
  • Determine possible relationships between datasets
  • Intelligently identify duplicates based on learned principles

See AI Matching in Action

One-click data cleansing & standardization

Teams spend 80% of their time in manual data cleaning and standardization. WinPure’s reduces the time spent on data cleaning with its intuitive interface. Users can:

  • Clean columns with built-in pre-set standardization options
  • Split components for targeted cleaning
  • Create custom abbreviation & name dictionaries

Try Data Cleaning Free 

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Cross-match records with proprietary fuzzy match algorithm

Duplicate customer records with varying information need a powerful fuzzy match algorithm like WinPure to identify exact and possible matches. Users can:

  • Cross-match between and across data sets
  • SmartMaster AI™ for Golden Automatic Record Selection
  • Easily merge and purge or overwrite duplicates

Explore fuzzy matching

Meet compliance requirements with audit logs

Data preparation & transformation requires documentation. WinPure’s audit log module automatically documents every modification across cleaning & matching operations with complete traceability. Users can:

  • Track every record change with timestamps & user IDs
  • Generate PDF reports for external audits & compliance reviews
  • Maintain immutable records that satisfy regulatory requirements

Learn More About Audit Logs

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Driving $1M in Revenue: HDL’s Success Story with WinPure Integration

By embedding WinPure’s data matching and cleansing capabilities directly into their internal workflows, HDL streamlined operations, eliminated costly data inconsistencies, and unlocked over $1 million in new revenue opportunities. This case study highlights how a structured approach to data quality can directly impact business growth.

Read How HDL Did It

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See How Different Industries Achieve
Data Excellence with WinPure

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Marketing

Consolidate CRM Data for Impactful Marketing 

Customer data in marketing is often inconsistent and incomplete. With information coming from many sources, accuracy becomes difficult to maintain. WinPure helps agencies and companies like Adventure Solutions, Market Hardware to clean, transform, and unify data into a single, reliable customer view.

See How Marketing Companies Improve Data

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Healthcare

Get Accurate Insights from Patient Data

Healthcare organizations handle vast amounts of sensitive information where even minor data errors can lead to serious consequences. Healthcare organizations like, GE Healthcare and Centura Health use WinPure to clean, standardize, and deduplicate patient records, ensuring data accuracy, integrity, and trust across their systems.

See Healthcare Success Stories

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Governments

Tackle inconsistent & disparate government data

WinPure specializes in enabling local and global government bodies with identity resolution, cross-platform data match, and consolidation, as well as creating clean and accurate data. We have worked with delegated civil bodies across the US and UK, helping them with optimizing the quality of public data in a secure, on-premises environment.

See How WinPure Helps Governments with Data Transformation

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Retail

Unify Customer Records for Smarter Retail Decisions

Retailers depend on accurate data to personalize experiences and forecast demand, but fragmented systems often create duplicates and missed insights. See how companies like L’Amy America and DrinxSjobeck use WinPure to match and unify customer records, ensuring one reliable view of every shopper across all channels.

Explore Retail Success Stories

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Finance

Ensure Accuracy and Compliance in Financial Data

In finance, even small data errors can lead to compliance risks and reporting inaccuracies. Financial institutions like HDL and Brotherhood Mutual use WinPure to clean, match, and unify complex customer and transaction records. With accurate, duplicate-free data, they improve reporting, strengthen compliance, and make confident business decisions.

See WinPure in Action for Finance Teams

Why Leading Organizations Choose WinPure? 

​Drawing from user feedback on G2 & Gartner, here’s why customers always choose us!​

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User-Friendly Interface

WinPure empowers business users with a user-friendly interface that makes data quality management effortless.

Business User Empowerment

Customer-Centric Team

We’re a customer-focused company with a trusted support team dedicated to helping users succeed.

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Unbeatable Performance

WinPure delivers best-in-class performance, processing millions of records in minutes without the latency or risks of cloud tools.

Data matching Time to Value

Desktop Platform

The only desktop platform that cleans, matches data, and performs complex entity resolution without connecting to the internet.

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Data Quality ROI

Get higher ROI with cleaner data. Teams save time, cut operational costs, and achieve faster results using WinPure.​

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Seamless System Integration

Seamless integration with databases, CRMs, and files makes WinPure easy to adopt without disrupting existing operations.

Blazing fast performance
Transform 1M records in 3 minutes! 

Recommended by industry leaders
Rated by leading platforms

Eric Branson
Eric Branson
Founder of Highr

Definitely recommend WinPure for anyone dealing with large quantities of data. The fuzzy matching is really intuitive and after a bit of testing with the settings it ends up being able to remove dupes better than anything else I've ever tried.

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Alexander Goldenberg
Director of Information Technology and Operations

Using WinPure shaves hours off when comparing data from different sources. Its very fast and the results are brilliant. The product support and ease of use are great. The support team is very knowledgeable and easy to connect with.

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Edward B.
Company Owner

We perform multiple matching projects for our clients and WinPure has filled the bill for these. The product is very easy to use, incredibly fast and we can complete a large matches in a very short time.

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Richard F.
Company Owner

WinPure is a really great product, we've been using it with excellent results for many years now, for finding and removing duplicate records and to keep our lists and database more accurate.

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Cynthia T.
Director of Information Technology

WinPure Clean & Match Enterprise works really great to analyze data and find duplicated customer records. It saves us tons of money when mailing catalogs. This is a great product for the money and easy to use.

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Naveed B.
IT Consultant

A very powerful but easy to use tool for cleansing and removing duplicates from databases. I have used Clean & Match for many of my clients, and I am regularly recommending this product to other companies.

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Serving clients across 50+ countries

We’ve helped businesses & government organizations across the US, UK, AUS, CAD, and other countries improve their data quality.

4000+

SME businesses served

97%

data matching accuracy

95%

Customer retention rate

Start Your 30-Day Trial!

Secure & Local Desktop Tool.
No credit card required.

  • Unrivalled Data Matching Speed & Accuracy.
  • Total Security. No Cloud. On-Prem AI.
  • Instant Data Transformation.
  • World-Class Support.

…. and much more!

Data quality management resources & insights

webinars

Meet Data Leaders & Experts

Got a question for top data professionals? Our webinars provide a unique opportunity to meet and engage with industry people as they answer your queries live.

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Listen to Insightful Podcasts

Tune in to listen to the people who know their way around data. Podcasts are presented by the WinPure team, bringing you insights to make data-driven decisions.

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Enjoy Interviews and Insights

Read exclusive interviews, helpful guides, and insights from top data management experts. We help you make sense of your data with a knowledge hub of quality content.