With data spanning across lots of systems, from systems such as Netsuite, SQL Server, Salesforce and Excel, Mesmerize were using a large outsourcing team to work on data deduplication and address cleansing projects, which was costing the business a significant amount of spend. They came across WinPure when searching for a more affordable data quality solution and were blown away by a live demo which appeared to do everything they wanted. As Derek Miralda, VP of Data Operations at Mesmorize states:
During a live WinPure demo we were shown some real-life dirty data and all that can be done with it so quickly and easily, it was fantastic to see and instantly we were hooked!.
After considering a few other competitive solutions, Derik and his team chose WinPure™ Clean & Match Enterprise with Address Verification as being the easiest to use, but more importantly providing the best-in-class solution for data matching, profiling and address verification.
As Derik continues:
Since using WinPure’s Clean & Match Enterprise, it has enabled only 2-3 people to work in-house rather than the large team of outsourced contractors which had to do the work manually, so it’s been a huge value to us without a doubt.
It’s really great, the WinPure guys have been very helpful. Me and my team are very comfortable with the software and it’s been a huge time saver for us.
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