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Data Cleansing Tools and Techniques

Every good business decision is backed by reliable & accurate data. Data quality issues generally arise when anomalies are found in the database. The problem occurs when you integrate data from different sources into one single data source. Object Identity problem is the main trouble with data and it affects the quality of the database. Data cleansing tools & data cleansing techniques help to tackle this problem effectively. Most of the organizations these days rely heavily on the information stored in their database. Duplicate elimination, data warehouse construction activities can be effectively achieved by using a good data cleaning tool. These errors occur due to mistyping of the words or when the data is collected from various sources. This at times leads to duplicate entries and brings down the inconsistencies within the database. WinPure offer a range of powerful, easy-to-use and affordable data cleaning tools that will help to tackle the problem of bad quality data. Simply fill in the form to the right to get started today

  • Increase the accuracy of your customer data: business or consumer, local or international.
  • Reduce marketing postage costs by removing duplicate records from your database using advanced deduplication and intellgent merge/purge.
  • Improve your company image by using standardized styles for names and addresses with clean, correct, fully populated and duplicate-free data.
  • Start your FREE Trial Today and test on your own data!


  • Always Recommending WinPure

    A very powerful but easy to use tool to for cleansing and removing duplicates from databases.  I have used Clean & Match for many of my clients, and I am regular recommending this product to other companies.

    Naveed B
    Naveed B IT Consultant
  • Excellent Software & Support

    WinPure is a really great product, we've been using it with excellent results for many years now, for finding and removing duplicate records and to keep our lists and database more accurate.

    Richard F
    Richard F Company Owner
  • Excellent Product & Customer Service.

    We perform multiple matching projects for our clients and WinPure has filled the bill for these. The product is easy to use and we can complete a large matches in a very short time.

    Edward B
    Edward B Company Owner
  • Great Data Quality Software

    WinPure Clean & Match works great to analyze data and find duplicates. It saves us tons of money when mailing catalogs.  This is a great product for the money and easy to use.

    Cynthia T
    Cynthia T Director of Information Technology

Customers working smarter with WinPure