Clean AI™ is an intelligent data cleaning assistant designed to help automatically detect and correct common data quality issues within your datasets.

Instead of manually ticking the relevant cleaning taks (tick boxes on the matrix), Clean AI analyses the structure and content of your data to identify common data types such as names, addresses, phone numbers, email addresses, company names, and postal codes. Based on this analysis, it can automatically generate recommended cleaning rules to standardise and correct the data, in other words it will automatically tick the correct boxes on the matrix  This allows users to prepare datasets faster while ensuring consistent data formatting across records.


How Clean AI Works

Clean AI examines both the column name and the data patterns within the column to determine the most likely data type.

For example, Clean AI can recognise columns containing:

  • Personal names
  • Company names
  • Addresses
  • Postal codes
  • Email addresses
  • Phone numbers
  • Website URLs

Once the column type has been identified, Clean AI can apply intelligent cleaning rules to automatically improve the quality of the data.


Automatic Data Cleaning

Clean AI helps detect and resolve many common data quality issues, including:

  • Leading or trailing spaces
  • Extra punctuation such as commas or dots
  • Inconsistent casing (upper/lowercase text)
  • Apostrophes, hyphens, or formatting inconsistencies
  • Non-printable characters
  • Unwanted special characters

By automatically applying appropriate cleaning rules, Clean AI helps standardise datasets and remove common data errors.


Clean AI Configuration Manager

WinPure includes a Clean AI Configuration Manager, allowing users to review, modify, and extend the cleaning rules used by Clean AI.

This provides full control over how data is cleaned, enabling organisations to:

  • Add custom cleaning rules
  • Adjust existing rules
  • Disable rules that are not required
  • Tailor cleaning behaviour to specific datasets

This flexibility ensures that Clean AI remains transparent and configurable rather than operating as a hidden “black box”.


Secure On-Premise Processing

Clean AI operates entirely within the WinPure platform and runs locally within your environment.


This means:

  • No data is sent to external AI services
  • Sensitive information remains within your network
  • Organisations maintain full control over their data processing

This approach allows businesses to benefit from intelligent automation while maintaining strict data security and governance standards.